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Discover a treasure trove of fabulous finds in a huge selection of merchandise from local brands and artists!
Inside Beach Life Boutique at RumFish, you’ll find a large selection of al-lure-ing jewelry, sportswear, nautical art, and items suited for beach life. Find the perfect signature shirt, beach gear and unique gifts. You may even leave with a souvenir from talented local artists and brands with a focus on environmental conservation!
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Back to School Sale
July 28 – August 8, 2025
20% off Storewide for Teachers and Students
Must show school ID. Excludes Maui Jim and Costa eyewear.